About Us

 Welcome To LunaChics.

We are a lifestyle and fashion boutique located in downtown Exeter, NH. We have been in business for over sixteen years. Best known for our premium denim collection, we are proud to carry jeans for women of all ages, sizes, and budgets. Our sizes vary from 00 - 20W and we have an array of styles ; boyfriend, flare, skinny, straight, and more. We aim to keep you comfortable, on-trend and, most importantly, confident in what you're wearing! 

We treat our customers like family and love helping to inspire women to wear every look with confidence and enthusiasm. Our stylists are savvy, knowledgeable and always current on the latest trends in the fashion industry. We are here to help you for any look you have in mind -- whether it's back to school, first day in a new job, a wedding date or a weekend away, we have a look for you! 

The store is designed with customers in mind, it's cozy, familiar and includes a lounge area with a comfy couch, TV, and toys that will keep your family entertained while you shop! 


Our Mission

We believe in our local community as well as the overall global community. We are pleased to offer a range of products made in the USA and we buy local whenever we can. We want to be fair, good, and grateful because we believe in putting out into the universe what you want to receive. We value all of our customers near and far and we pledge the best customer service!